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    <loc>https://www.anngiunta.com/casestudies/blog-post-title-one-jaf38</loc>
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    <lastmod>2025-03-14</lastmod>
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      <image:title>CASE STUDIES - SAA-EVENT JOURNAL - Make it stand out</image:title>
      <image:caption>Swim Across America’s 2020-2023 Event programs.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67c8795af3445b76c5a781d4/ba741922-16ff-43b0-9028-81a29c7c1be3/SAA-Chart-sml.jpg</image:loc>
      <image:title>CASE STUDIES - SAA-EVENT JOURNAL - SAA- Iluustrated Chart</image:title>
      <image:caption>I was approached by a friend on the committee asking if I could hep design the course chart. This chart would be of utmost importance for the swim event &amp; it would use to guide the swimmers &amp; boaters thru the event. Using Adobe Illustrator, I was able to layout the course, design &amp; laying out a map, icons, arrows, markers &amp; buoys. It would take weeks of back &amp; forth for it to be just exactly perfect. This chart would be a staple for the swim event &amp; would be made into a poster &amp; laminates for the boaters to use. It would be updated every few years to adjust the course &amp; buoys.</image:caption>
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      <image:title>CASE STUDIES - SAA-EVENT JOURNAL - Swim Across America Event Journal</image:title>
      <image:caption>By 2020, when the world shut down, even though there was not a formal event that year, there would still be an opportunity to raise money &amp; hand out marketing materials. The  beloved event journal would need to change, the challenge would be how to change a 9”x11” 128 page swim specific journal book, into a pocket size handout booklet that would be for all sports. The.  The 5”x7” 32 page. “My Way” booklet was born. Since there was no formal swim event participants were able to still raise money &amp; do the event on their time, their way, not just swim, but bike, golf, tennis, walk, any sport they would like &amp; still receive marketing materials. We kept the look &amp; feel of the brand, but changed the illustration with various athletes riding a wave on their cover, again using Adobe Illustrator. (Insert cover photo) This was the catalyst job for me joining the committee as their great creative consultant. I would go on to design 3 more very successful journals including one cover that would be updated to be local to hour community &amp; is still in use today. I went to my first SAA charity event in 2001, by 2009, I was volunteering as a boater to help the swimmers with their 6 mile swim. In 2012, along with my husband &amp; 8 others, we formed Team Irwin.  I would fall into place as the’s team’s head of marketing, organizing social media posts, banners, team QRCodes, t-shirts, bracelets, 4 tables at the event &amp; every year host a large post swim party. In 2022, our team would raise $102k all for cancer research</image:caption>
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      <image:title>CASE STUDIES - SAA-EVENT JOURNAL</image:title>
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    <loc>https://www.anngiunta.com/casestudies/blog-post-title-two-87aw5</loc>
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    <lastmod>2025-04-07</lastmod>
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      <image:title>CASE STUDIES - Applebee’s Breakfast Menu - This project began with a simple brief: create a breakfast menu that felt fresh, engaging, and completely unique within the restaurant space, it needed to completely stand out from the other menus. The simple solution was to turn it on it’s side and make an 11” x 8.5” size breakfast menu, it still fit in the hottest stand holder and it used full-color, bold realistic photographs, which offered a more dynamic and engaging experience for guests. From organizing an in-house photographer, to managing the shot list, the lighting, the props and the set space high atop of Times Square, I oversaw every detail on the day of shot to ensure the visuals supported the design and felt cohesive with the brand. Using Adobe InDesign, I built out the layout with careful attention to balance, hierarchy, and flow. To finalize the imagery, I used Photoshop to edit and refine each asset before placing them into the final layout. I prepared the files for print and going on press checks to maintain quality and accuracy through the production process to ensure the eggs were not green. The finished menu was not only visually impactful — it was also the on ly one of its kind across all restaurants local and national, setting a new standard for presentation and guest engagement.</image:title>
      <image:caption>Applebee’s Breakfast Menu</image:caption>
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      <image:title>CASE STUDIES - Applebee’s Breakfast Menu</image:title>
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      <image:title>CASE STUDIES - Applebee’s Breakfast Menu</image:title>
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      <image:title>CASE STUDIES - Applebee’s Breakfast Menu</image:title>
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      <image:title>CASE STUDIES - Applebee’s Breakfast Menu</image:title>
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      <image:title>CASE STUDIES - Applebee’s Breakfast Menu</image:title>
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      <image:title>CASE STUDIES - Applebee’s Breakfast Menu</image:title>
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      <image:title>CASE STUDIES - Applebee’s Breakfast Menu</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67c8795af3445b76c5a781d4/1743716057253-7OLLRCU8N0JSWP5U0CNZ/AB_BrkfstMenu_4.jpg</image:loc>
      <image:title>CASE STUDIES - Applebee’s Breakfast Menu - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.anngiunta.com/casestudies/blog-post-title-three-tp9jt</loc>
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    <priority>0.5</priority>
    <lastmod>2025-04-08</lastmod>
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      <image:title>CASE STUDIES - Advertising: Moving Company - When this moving company came to me, they were looking to temporarily pivot their print advertising strategy — shifting from a purely service-driven message to something more heartfelt. Their goal was to express gratitude to customers for trusting them during a time when the world shut down, while still staying on-brand and recognizable. I developed a visual concept that balanced warmth and professionalism. Using Adobe Photoshop, I created a custom image of hands forming a heart — a small but meaningful gesture — while wearing work gloves that matched the style of their movers. This subtle touch added authenticity and an emotional layer that connected directly to their audience. With the imagery in place, I moved into layout and design using Adobe InDesign, incorporating their signature brand blue and logo to ensure cohesion across marketing materials. To enhance user experience and create a seamless next step, I included a QR code that directed customers to their website for easy access to services and booking. The final piece delivered the client’s new message with clarity and impact — a strong visual and emotional statement that stood out in a typically practical industry</image:title>
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  <url>
    <loc>https://www.anngiunta.com/privacy</loc>
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    <priority>0.75</priority>
    <lastmod>2026-01-21</lastmod>
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  <url>
    <loc>https://www.anngiunta.com/home</loc>
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    <priority>1.0</priority>
    <lastmod>2026-02-24</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/67c8795af3445b76c5a781d4/ae1e8e45-ea21-475a-be90-0344648f15a8/FDENT1012_DoubleCrunchShrimp_8ozTopSirloin_wMashedPotatoesBroccoli_LR%5B2%5D%5B2%5D.jpg</image:loc>
      <image:title>HOME</image:title>
      <image:caption>Photoshop, art direction, photoshot, color correction, advertising. Adding visual movement to this photo. Best advertising in Westchester, NY</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67c8795af3445b76c5a781d4/e3b98224-ee7c-4934-9fb9-529b74a42d90/AppleMetro-TTC.jpg</image:loc>
      <image:title>HOME</image:title>
      <image:caption>Brand leader impactful Die-cut, table display. That enhances the marketing message and puts the deals and sales right at the customer's eye level. Working closely with printers to ensure the paper has the right sturdiness to stand up and the brand colors are bright enough to be eye-catching.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67c8795af3445b76c5a781d4/530b09a8-d2c1-4544-9028-e31d81cccd27/1444_08.25.22.2.jpg</image:loc>
      <image:title>HOME</image:title>
      <image:caption>Best Outdoor signage. Art directed a photoshoot for this eye-popping food imagery that makes this dark windowscape stand out to passing cars and people walking by. Enhancing the direction to Applebee's, this effective signage increases guest attendance and profits.</image:caption>
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      <image:title>HOME</image:title>
      <image:caption>.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67c8795af3445b76c5a781d4/09ed039f-0509-4440-8eac-823b5f71fff6/AB_BrkfstMenu_4.jpg</image:loc>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67c8795af3445b76c5a781d4/71551ba3-4b92-443c-8d41-15be8c0149c3/AB-Breakfast.jpg</image:loc>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67c8795af3445b76c5a781d4/69312648-dbcb-4678-9146-069381fd6d72/AB_BrkfstMenu_8.jpg</image:loc>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67c8795af3445b76c5a781d4/b20c5a21-278f-4c52-be33-e76517bd6dc2/AB-Outdoor.png</image:loc>
      <image:title>HOME</image:title>
      <image:caption>Collaborated with stakeholders and Operations to design and produce signs and storefronts for Applebee's with menus and advertisements outside and inside a shopping mall.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67c8795af3445b76c5a781d4/0a842b12-e277-4c9f-adf3-bc34a05a81af/Screenshot+2026-01-16+at+2.04.29+PM.png</image:loc>
      <image:title>HOME</image:title>
      <image:caption>Brand Art director creating colorful Times Square New Year's Eve celebration website, bright neon signs, and a countdown timer for New Year's 2026, promoting the Ball drop for Applebee's Grill + Bar with buttons for tickets and more information about this amazing night in Times Square.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67c8795af3445b76c5a781d4/3b71d62d-0b0d-4b6a-8995-b1c8b2b06c8d/20Percent_.jpg</image:loc>
      <image:title>HOME</image:title>
      <image:caption>Corporate brand Art director, brand designer and rock start. Diagram showing HDL-C, LDL-C, and TG with an award winning Icon indicating a 20% increase in HDL-C, accompanied by informational flyers about TREDAPTIVE medication for hyperlipidemia.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67c8795af3445b76c5a781d4/051eadc9-6c7e-4298-a515-7bdef76f6a8a/Booth_Front_Final.jpeg</image:loc>
      <image:title>HOME</image:title>
      <image:caption>Exhibition booth for MSD with informational display panels, digital screens, and seating area.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67c8795af3445b76c5a781d4/c2956a86-b6f2-40f8-8c7c-a9a7dd5d882e/Backpage.jpg</image:loc>
      <image:title>HOME</image:title>
      <image:caption>Advertisement for TREDAPTIVE, a medication for managing cholesterol, featuring a man crossing a street and a man riding a bicycle, with details about dosage, benefits, and indications.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67c8795af3445b76c5a781d4/400a019a-b381-4bc3-9a19-4495946ecdf0/Everpoint_portfolio_Page_2.jpeg</image:loc>
      <image:title>HOME</image:title>
      <image:caption>Art Directed this Winning Concept for J&amp;J. Image of a medical needle protruding from the ground with blue veins illustrated beneath, symbolizing advancements in cardiovascular treatment.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67c8795af3445b76c5a781d4/2920251c-444e-431b-bf89-3a96341cb2fb/2020-CBM-Ad-2.jpg</image:loc>
      <image:title>HOME</image:title>
      <image:caption>Creative lead for these Newspaper and magazine advertising moving services for Best Advertising in Westchester, NY</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67c8795af3445b76c5a781d4/fee025ff-fa2d-4e1f-aaef-c3e5352fd5bb/2020-CBM-Ad-1.jpg</image:loc>
      <image:title>HOME</image:title>
      <image:caption>Creative lead for these Newspaper and magazine advertising moving services for Best Advertising in Westchester, NY. Colorful, smart concepts, with bold colors, and eye-popping advertising</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67c8795af3445b76c5a781d4/05649a3d-fd4b-493c-837d-2ee48dcccc7e/2020-CBM-ThankYou-RR-Ad_F1.jpg</image:loc>
      <image:title>HOME</image:title>
      <image:caption>Best of Westchester and Long Island advertising, an emotional concept using orginal photoshop built artwork. QR codes bright colors and eye catching layouts</image:caption>
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      <image:title>HOME</image:title>
      <image:caption>The journal cover for the 31st Swim Across America event in Long Island, held on July 29, 2023, features a swimmer diving into the water with a lighthouse in the background, emphasizing cancer fight awareness.</image:caption>
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      <image:title>HOME</image:title>
      <image:caption>Senior Creative Director and Consultant for the Swim across America. Redesiging and designing layouts, covers, inforgraphics, photos, story pages team pages. Brand designer keeping a sharp eye on brand guidelines to create the best of westchester non-profit.</image:caption>
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      <image:title>HOME</image:title>
      <image:caption>Best of Art director, marketing materials, best graphic designer. Collection of promotional materials for the SWIM Across America event, including a large blue 8.5x11 flyer, five 7x5 postcards, a spiral notebook, a white T-shirt with event branding, and a donation card, all centered around fundraising for cancer research through an open water swim event.</image:caption>
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  <url>
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    <lastmod>2026-02-24</lastmod>
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  <url>
    <loc>https://www.anngiunta.com/portfolio/project-six-6f87e-9f8s4</loc>
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    <lastmod>2026-02-24</lastmod>
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      <image:title>PORTFOLIO - Primer Career Work</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67c8795af3445b76c5a781d4/a5411c7a-cb64-4375-8cda-ea7ef9a421d5/Kbookcvr.jpg</image:loc>
      <image:title>PORTFOLIO - Primer Career Work</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67c8795af3445b76c5a781d4/fe20901f-b74d-4a7d-9ecb-2677631c0d49/Cableworldad2001.jpg</image:loc>
      <image:title>PORTFOLIO - Primer Career Work</image:title>
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      <image:title>PORTFOLIO - Primer Career Work</image:title>
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  <url>
    <loc>https://www.anngiunta.com/portfolio/project-five-748cx-49kec</loc>
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    <lastmod>2025-04-03</lastmod>
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      <image:title>PORTFOLIO - Pharmaceutical Marketing &amp; Advertising</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/67c8795af3445b76c5a781d4/aca0090e-bc39-40b6-9868-44326804a354/Everpoint_portfolio_Page_2.jpeg</image:loc>
      <image:title>PORTFOLIO - Pharmaceutical Marketing &amp; Advertising</image:title>
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      <image:title>PORTFOLIO - Pharmaceutical Marketing &amp; Advertising</image:title>
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